What is BLEISURE TRAVEL? What does BLEISURE TRAVEL mean? BLEISURE TRAVEL meaning & explanation

Experience FAST and SECURE Internet browsing with The Audiopedia owned Android browser. INSTALL NOW - http://bit.ly/2Sm5bi0 What is BLEISURE TRAVEL? What does BLEISURE TRAVEL mean? BLEISURE TRAVEL meaning - BLEISURE TRAVEL definition - BLEISURE TRAVEL explanation. Source: Wikipedia.org article, adapted under http://bit.ly/yjiNZw license. Bleisure travel is a portmanteau of “business” and “leisure”, and, it refers to “the activity of combining business travel with leisure time”. In corporate business travel, extending a business trip for personal purposes is also known as “bizcation” This phenomenon has been studied from 2011, from this year on, a report shows that bleisure travel has been maintaining a constant growth, accounting for 7% of all business trips. Bleisure travellers can be described as “individuals who combine leisure with professional business obligations when abroad”. The elements characterising bleisure travellers are some and different, this make difficult to draw a defined profile of these individuals. Bleisure is a widespread practice among US travellers, especially for those working in Technology, Healthcare, Public Administration sectors. A report shows that US traveller add bleisure to nearly half of the cases, precisely 52% for International trips and 42% for domestic ones. The main reasons for travelling would be conferences and conventions, team building, client meetings and presentations. Bleisure travellers could be grouped according to various aspects, in particular gender, age and trip frequency. A research indicates that female business travellers would be more likely to take bleisure trips than male. In both groups 20% of travellers would take one or more bleisure trips in a year time, however women look to register higher rate: 8.5% against 6.8% of men. Younger travellers (between 20 and 25) look significantly more likely to add weekendsto their business trips, measuring a rate close to 15%. This result is two or three times higher than those for 45-50 age interval. Millennials travellers deserve a special attention because they appear to be the individuals shaping the future of business travel, nearly twice likely to travel for business than Baby Boomers. This could be attributed to their flexible attitude to life, which would lead to the blurring of the line between their private and professional life. Millennials seem to work often from home or during the evening hours, to dedicate leisure on-goings to traditional work hours. A consequence of this freedom could be their willingness to extend business trips including vacation activities. In comparison with other age group, Millennials look to be more likely to take bleisure trips, compared to older travellers. However, it is not clear whether this reflects unique preferences or transitory life events. Frequent travellers taking 20 trips or more per year seem to be less than 5% likely to take a bleisure trip during the year, they would account for 8% of all bleisure trips. By contrast, one third of all bleisure trips would be taken by employees travelling once a month. It seems evident that Millennials workers are increasingly demanding for bleisure from their work trip. Despite the state-of-the-art technology available nowadays, Millennials still prefer face-to-face meetings to get business done, therefore travel is still important for business companies.